January 6, 2021

 Another focus for me this year was to get some side-hustles off the ground, I just hate that word. It just sounds dirty and like I should go around calling everyone bro and handing out high fives.

However, I am going to get started.

What has stopped me in the past? The inability to decide what to do, the amount of work that it would take, and really my own voice telling me that I cannot do it. This is all just fake and not real.

It is a pretty simple concept, identify what you want to do, identify your target market, create a product or service to sell. Then you market it.

So many times we overanalyze and make things way more confusing than they really are. We just need to take action.

So my goal is to document what I have learned and actually tactic lessons, not just “go do it” or “you have to market” we all know that.

The idea that people tell you to “Just Do It” is stupid. People do not just go out and do things they learn about them. They think about them and then they do it. You would not just go out and jump out of an airplane without a parachute.

Here is what I have learned

UDEMY Course: Out Of Office: How To Start Your Own Side Business

I need to investigate more into systems thinking

This is for starting an information business which I am not exactly sure what that means but their are eight steps.

1. Find Ideas
2. Validate
3. Create Product
4. Create Website
5. Get Traffic
6. Join Email List
7. Sell Products
8. Automate

Criteria for a good side business

• It is a system that can run without you
  • Remove yourself from the wealth equation
  • Scalable
• It needs to be virtual
• Low starting cost
• Easy to find a profitable business idea
• Use skills you already have
• If you are getting paid for your time you cannot scale your income

Flow of customers

Traffic > Landing Page > Build a List > Add Value Campaign > Sales Video > Money

It does not have to be perfect right from the start. You can fine-tune. Take action and measure results. Keep what works get rid of what does not.

You need to set up a feedback loop.

Set them all up manually at first

You want to measure progress as quickly as possible

As soon as you have something to measure you want to improve it.

You need to have an end goal in mind and why you want to do it.

YOU NEED TO ACT.

Notice what is working and change what is not working.

80% of the value is created by the first 20% of the effort.

What is going to have the biggest impact on your life and or business? If you could only do one thing today, what would it be?

Focus on the top 20% of high-value activities

Parkinson's Law in summary, if you wait until the last minute, it only takes a minute to do. Create tight timelines for high-value tasks.

Treat yourself to go faster and do better.

Convince your brain that you have a tight deadline and increase your productivity.